Customers can push the button, which is on the front panel, in order to be able to start the live conversation with the service employee within a few seconds and get the needed information, assistance or sales service. With iContact's high resolution and display depth technology, customers will have the sense of talking from behind of a counter. Unlike a normal video conversation, customers and employees won't need to look directly into the camera. Just by looking at the display the feeling of an artificial conversation will be eliminated.
At public places where privacy can be an issue, iContact's ultrasonic audio technology transmits the sound just to the customer which can't be heard by other people around. At the same time, the service employee won't be effected by the noise around the customer. Instead, he will receive a clear and comprehensible sound, as directed microphone systems are integrated in iContact.
Therefore customer's voices are being transferred to the call centers sharper and without any noise.